The advice for most crises is to communicate, communicate, communicate. But how you do what you do makes all the difference. If you stand up and communicate without being credible or having trust, you’re going to dig a deeper hole.
Trust is an accelerator, especially during crises.
In this article, Stephen M. R. Covey outlines four key behaviors that leaders can leverage to build trust immediately.
Additional Resources:
Blog: Are My Remote Employees Actually Working?
Case Study: Instead of falling victim to financial disaster, Frito-Lay exceeded expectations.
We Are Here To Help:
For additional information about how your organization can increase trust in unpredictable times, contact us or email us at info@franklincovey.com.