Brand Reputation and Media Landscape | Debra Lund | Great Life, Great Career

September 19, 2019 Scott Miller

Brand Reputation and the Media Landscape with Debra Lund

This week Scott sits down with Debra Lund, FranklinCovey’s Global Director of Public Relations to talk brand management and reputation and how to navigate the shifting media landscape.


Listen On iTunes   -   Listen on SoundCloud   -   Listen on Stitcher


 

Episode Breakdown

  • Understanding the shift in media landscape
  • How to get attention in the media
  • Becoming the face of your company
  • The underbelly of public relations

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About the Author

Scott Miller

Scott Miller is a twenty-three-year associate of FranklinCovey and serves as the executive vice president of thought leadership. Scott hosts multiple podcasts including FranklinCovey On Leadership and Great Life, Great Career. Additionally, Scott is a co-author of The Wall Street Journal bestselling book, Everyone Deserves A Great Manager: The 6 Critical Practices For Leading A Team. He is also the author of the multiweek Amazon #1 New Release, Management Mess to Leadership Success: 30 Challenges to Become the Leader You Would Follow. Scott writes a weekly leadership column for Inc.com and is a frequent contributor to Thrive Global. Previously, Scott worked for the Disney Development Company and grew up in Central Florida. He lives in Salt Lake City, Utah, with his wife and three sons.

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