DIY Sales Training

All These Years, You've Been Misled About DIY Sales Training

Ever wonder why there’s never been a really good “off the shelf” alternative to instructor-led sales training for those who need or choose to go the do-it-yourself (DIY) route?

The truth is, it is possible to facilitate DIY sales training that is both high quality and highly effective. The industry simply hasn’t responded to the market need.

Recognizing that countless sales organizations have been left stranded without a gold-standard alternative, the Sales Performance Practice of FranklinCovey is making available for the first time a new and unique DIY facilitated-training option based on our award-winning Helping Clients SucceedTM methodology.

It's the job of the gatekeeper to protect their leader's time and attention, but with a few techniques and honest communication, we've found that gatekeepers will admit nearly anyone. To learn these techniques, download and share this set of performance cards. 


About the Author

Randy Illig

Randy Illig is the Global Practice Leader of FranklinCovey’s Sales Performance Practice and the co-author of Let’s Get Real Or Let’s Not Play. With more than 25 years of experience ranging from direct sales and general manager to successful entrepreneur, CEO and board member, Randy leads the global sales performance practice team as we help our clients build high performance sales and sales leadership teams. Randy is a former recipient of the Ernst & Young Entrepreneur of the Year award, the Ernst & Young “CEO Under 40” award, and the Arthur Andersen Strategic Leadership Award.

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