Make your ideas contagious with NYT bestselling author Dr. Jonah Berger

Patrick Leddin

Learn from NYT bestselling author and Wharton business school professor Dr. Jonah Berger about why things catch on. Jonah joins Patrick in the ‘lab’ to discuss how individuals, teams, and organizations can harness the power of word of mouth. Whether you are trying to get your leadership team to support a one-time project, striving to take a product or service global, or falling anywhere on the spectrum, this is a must listen.

Listen On iTunes - Listen on SoundCloud - Listen on Stitcher

About Leadership Lab:

Join Dr. Patrick Leddin every other Wednesday as he speaks with authors, thought leaders, athletes, entrepreneurs and other influential leaders as they challenge the status quo of leadership to explore new ways to lead and find success. Leadership Lab with Dr. Patrick Leddin is presented by FranklinCovey.

Are you a senior leader faced with implementing a must-win initiative in the shortest amount of time, yet requiring maximum employee engagement? Download our latest guide to execute your strategic goals and create breakthrough results.

About the Author

Patrick Leddin has benefited from both hands-on leadership and management experience coupled with academic rigor and expertise. Patrick served as a U.S. Army airborne, infantry, ranger-qualified officer, worked as a Project Manager at KPMG Consulting. His consulting work has allowed him to partner with clients in the United States, Canada, China, Malaysia, Singapore, Great Britain, Aruba, Iceland, Germany, Denmark, Belgium, Guam, and many other countries around the world. In addition to his work at Leddin Group, Patrick is an Associate Professor at Vanderbilt University in the Practice of Managerial Studies where he teaches Corporate Strategy, Negotiation, and Advanced Marketing.
Follow on Twitter Follow on Linkedin Visit Website More Content by Patrick Leddin

Previous Video

Clear the clutter: Gretchen Rubin

Join Gretchen Rubin, bestselling author of The Happiness Project, as she discusses the connection between o...

Next Video

Leadership-Mania: Stephanie McMahon

Join Stephanie McMahon, chief brand officer of WWE, as she shares a behind-the-scenes look at how she’s gro...

Want a smart team? Ask better questions.

Download Tool

Return to Home

Make your ideas contagious with NYT bestselling author Dr. Jonah Berger

Listen On iTunes - Listen on SoundCloud - Listen on Stitcher

About Leadership Lab:

About the Author

Previous Video

Next Video

Other content available

Join bestselling author and leadership expert, Dov Baron, as he shares incredibly insightful and practical leadership advice for getting vulnerable, earning loyalty, and engaging your teams.

In this episode, Michael Solomon and Rishon Blumberg discuss how 10x talent brings at least 10 times the value to an organization.

Authentic leadership is a hot topic and phrase these days. Scott Miller shares five ways leaders can show vulnerability, earn loyalty, and engage their people.

Michael Simpson, Maria Sullivan, and Kari Saddler discuss coaching tactics from their newly revised book, Unlocking Potential: 7 Coaching Skills That Transform Individuals, Teams, and Organizations.

In this episode, Dr. Mary Waller discusses how to lead through crises and how to build your culture to withstand them.

Is your mindset where it needs to be to move into a coaching and mentoring role? Here are six questions to ask yourself to unlock a coaching state of mind.

Wanda Wallace opens the pages of her book, You Can’t Know It All: Leading In The Age Of Deep Expertise, to dissect the necessary transition from being an expert leader to a spanning leader.

Patty McCord shares the three different companies of Netflix, and how to build an empowered employee with exceptional performance.

Anne Chow is the CEO of AT&T Business, and soon to be a bestselling author. Her book, Unconscious Bias: How To Reframe Bias, Cultivate Connection, and Create High-Performing Teams hits stores on 11/10

Laird Hamilton shares lessons he’s learned from spending a life embracing and riding the large and small waves of the ocean and how those lessons translate to life on solid ground.

This week on Leadership Lab with Patrick Leddin, Darin Rowell shares how to accelerate your results through leadership and cast your vision.

Laird Hamilton's disruption permeates his life. He isn’t living for anyone's approval. Model his courage and innovation in your own life and do something different for a change.

Rita McGrath discusses her book, Seeing Around Corners: How To Spot Inflection Points In Business Before They Happen, and presents strategies for thinking ahead of inflection points.

In this episode, Dr. Brumbaugh joins Patrick in the ‘lab’ to discuss COVID-19, how to take care of yourself, your family, and your team.

We all create expectations in our minds and then we make plans and progress accordingly. Going forward, don’t expect anything to be as you thought.

The Subtle Art of Not Giving a F*ck author, Mark Manson, discusses the need for discovering your values and placing them at the forefront of your life to bring greater satisfaction at work and home.

In this episode, David Maraniss talks about building trust, freedom through discipline, and what he’s learned from studying leaders throughout the course of his career.

A premise of Mark Manson’s The Subtle Art of Not Giving A F*ck is that we each have a certain amount of “F’s” we can give. Each day. Each week. Each lifetime. Pick your battles and make them count.

Liz Wiseman makes a return to On Leadership to discuss the Accidental Diminishing behaviors leaders may exhibit from her powerhouse book, Multipliers.

Joining Patrick in the Leadership Lab this week is Ian Millar, co-founder and head of product at Shimoda Designs, an elite outdoor photography bag brand.