The 4 Disciplines of Execution®
A simple, repeatable formula for executing your most important priorities
Every year, organizations spend more than $30 billion on strategy creation—and more than 80% of those strategies fail. FranklinCovey’s The 4 Disciplines of Execution® methodology provides the framework for organizations seeking to increase strategic execution by creating a culture of high performance.
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The 4 Disciplines of Execution in a Nutshell
This is the discipline of focus. Exceptional execution starts with narrowing the focus—clearly identifying what must be done. Otherwise, nothing else you achieve really matters much.
Discipline 1This is the discipline of leverage. 80% of your results will come from 20% of your activities; are you focusing on the right ones? Discipline 2 is based on the principle that not all actions are created equal. Identify and act on the activities with the highest leverage.
Discipline 2This is the discipline of engagement. People and teams play differently when they are keeping score, and the right kind of scoreboards motivate the players to win.
Discipline 3This is the discipline of accountability. Each team engages in a simple weekly process that highlights successes, analyzes failures, and course-corrects as necessary, creating the ultimate performance-management system.
Discipline 4Create Breakthrough Results in Strategy Execution & Sales Performance
Leaders are under unrelenting pressure to execute strategies and drive sales pipeline, yet most initiatives fail.
FranklinCovey equips leaders with proven systems for aligning teams, focusing on critical priorities, and executing strategies that achieve measurable results and accelerate sales growth.
