Unconscious Bias: Understanding Bias to Unleash Potential™

Written in an approachable and practical style, The Leader’s Guide to Unconscious Bias gives readers the tools to reframe bias, cultivate connection, and create high-performing teams at work.

Until recently, having a diverse workforce was seen as desirable but not necessary. It could be acknowledged with a handful of initiatives to make progress for the future, but times have changed.

Combat the unconscious biases that are affecting decision making in your organization.

Are your likes and dislikes based on objective fact or your own subjective experience? The first step to confronting unconscious bias is to admit to yourself that you can be harboring these biases.

Cultivate meaningful connections with the members of your team to significantly improve your decision making and consequently, their engagement.

Bias can be a heavy word. People often conflate it with prejudice, racism, discrimination, or sexism. But bias, on its face, is not inherently good or bad.

When it comes to our biases, it’s important to get feedback on how we are perceived and how our actions and decisions might be impacting others.

Bias isn’t just about ‘disliking’ someone, or something, it is equally about favoring groups or individuals over others.

If you think that unconscious bias only applies to interpersonal relationships, think again. Bias can have a massive impact on your organization’s ability to innovate effectively.

You’ve decided to take bias seriously, but don’t know where to begin. Here are some tips to help you succeed in identifying and addressing bias in your personal and professional life.

Gender and race aren’t the only areas where people commonly harbor unconscious (and conscious) biases. Here are some other common (and lesser-known) areas where bias comes into play.