Build a social media following with Elliot Choy and Kekoa MacAuley

Patrick Leddin

Elliot Choy and Kekoa MacAuley join me to discuss how to build a social media following. These two amazing content creators have paid the price to learn what it takes to build a social media brand that drives traffic and engagement.

In just one year (and from their college campus), Elliot has amassed over 580,000 Youtube subscribers and Kekoa has 140,000 Instagram followers. Moreover, their follower engagement levels are incredible. Hear directly from them about how to create a similar outcome in your world.

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About Leadership Lab:

Join Dr. Patrick Leddin every other Wednesday as he speaks with authors, thought leaders, athletes, entrepreneurs and other influential leaders as they challenge the status quo of leadership to explore new ways to lead and find success. Leadership Lab with Dr. Patrick Leddin is presented by FranklinCovey.

Leading a team requires a different skillset than working as an individual contributor. To succeed in the face of new challenges, first-level leaders need to shift how they think and act. Download our latest guide and develop your people into a high-performing team.

About the Author

Patrick Leddin has benefited from both hands-on leadership and management experience coupled with academic rigor and expertise. Patrick served as a U.S. Army airborne, infantry, ranger-qualified officer, worked as a Project Manager at KPMG Consulting. His consulting work has allowed him to partner with clients in the United States, Canada, China, Malaysia, Singapore, Great Britain, Aruba, Iceland, Germany, Denmark, Belgium, Guam, and many other countries around the world. In addition to his work at Leddin Group, Patrick is an Associate Professor at Vanderbilt University in the Practice of Managerial Studies where he teaches Corporate Strategy, Negotiation, and Advanced Marketing.
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Build a social media following with Elliot Choy and Kekoa MacAuley

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About Leadership Lab:

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